EmberTribe Blog

21 February

What Kind of Images Work Best For Facebook Ads? QTT #12

February 21,2017 In Facebook, QTT By Josh Sturgeon

Summary

The ad image is one of the most important elements of any advertising campaign, particularly on Facebook.

But what kind of images drive the most engagement?

We spent about $250k to find out. 

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24 January

How to Scale Up Your Facebook Ad Campaigns Without Killing Performance QTT #8

January 24,2017 In Facebook, QTT By Josh Sturgeon

Summary

Facebook is a powerful advertising platform, but it doesn’t scale the same way as paid search.

In this quick tip video, we’ll demonstrate how you can best scale your ad spend without killing the performance of key metrics like cost per...

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10 January

How to do Market Research Using Facebook’s Free Tools QTT #6

January 10,2017 In Copywriting, Facebook, QTT By Josh Sturgeon

Summary

There’s one thing that can make or break your marketing efforts and that’s how well you know your audience. You can’t put a price tag on knowing what makes your prospective customer tick.

This information used to be available to only...

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27 December

Land Clients At Conferences (Without Ever Going) QTT #4

December 27,2016 In Facebook, QTT By Josh Sturgeon

Summary

The great thing about targeting certain conferences is that you'll find like-minded people; people who are likely to be interested in your product/service. So if you are in the PPC industry, you'd want to target wherever Hero Conf PPC...

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06 December

Grow Your Facebook Audience For Free In Under 10 Min QTT #1

December 06,2016 In Facebook, PPC, QTT By Josh Sturgeon

This is the first installment of a new video series called, Quick Tip Tuesday #QTT! It's a weekly series of videos that bring you highly actionable advertising tactics in 90 seconds or less.

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20 September

10 Costly Mistakes We Keep Seeing in Facebook Ad Accounts

September 20,2016 In Facebook, PPC By Josh Sturgeon

When potential clients consider working with EmberTribe, we offer a free in-depth "discovery" and audit of their existing PPC accounts.

Our goal is to give away a scary amount of value in this stage.

Sometimes we get burned and people take the...

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01 August

What Every B2B Marketer Should Know About Facebook Ads

August 01,2016 In Facebook, PPC, Advertising, b2b By Josh Sturgeon

Pssst, we have a secret: Facebook ads actually work for businesses selling to other businesses!

As an agency, we've managed millions in ad spend for our B2B clients, and a large portion of that was on Facebook this past year.

In this post, I'll...

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25 November

Launch Better Facebook Ads Using Google Analytics Data

November 25,2015 In Facebook, PPC By Josh Sturgeon

 

 

 

Why should you try this?

Starting a Facebook campaign from scratch can be a daunting task. There are so many targeting options, it's easy to get that "deer in the...

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