EmberTribe Blog

02 May

Breaking Down Strategies for Efficient Paid Search QTT #22

May 02,2017 In PPC, QTT By Josh Sturgeon

Summary

Here at EmberTribe, we know the importance of testing. Especially when it comes to paid search strategies.

Looking for ways to make your paid search campaigns more efficient and profitable?

Check out this week's quick tip video, where...

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27 April

Your Analytics Might Be Lying to You

April 27,2017 In Analytics, PPC By J.P. VanderLinden

Hey, marketers: your data, your dashboards, your reports and your optimization and your conversions and your funnels - ever consider that it’s not true?

Okay, put the pitchforks down - I’m not saying that all analytics is bad and we should return...

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18 April

How to Build a Better Funnel With Retargeting QTT #20

Summary

So you've probably heard of lead nurturing or building a funnel. A series of emails and content that goes out to turn people from strangers into friends for your brand.

Well I want to show you that same concept that really works when it...

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13 March

Set It and Forget It: A Case for Active Campaign Management

March 13,2017 In Facebook, PPC, EmberTribe By T.J. Jones

Set It and Forget It: 

If it’s a Basic Principle of Crockpot Cooking, It Probably Won’t Cut it with Your Digital Campaigns – A Case for Active Campaign Management

 

More and more companies – particularly B2B companies – are dipping their toes...

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17 January

How to Breathe New Life Into Your PPC Campaigns QTT #7

January 17,2017 In PPC, QTT By Josh Sturgeon

Summary

In order to scale your campaigns and avoid past mistakes, it's VERY important to keep track of what you're doing. This is why we plan ahead and keep track of our results using a "testing queue."

However, just keeping track is not enough....

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03 January

How B2B Advertisers Can Win Big with Bing QTT #5

January 03,2017 In PPC, QTT By Josh Sturgeon

Summary

Bing offers a great opportunity for businesses to generate extra leads not only for less but it also has certain features that makes it better than its main competitor, Adwords.

In Today's Quick Tip Tuesday, JP talks about how B2B...

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20 December

Hack Referral Traffic From Social Bookmarking Sites QTT #3

December 20,2016 In PPC, QTT By Josh Sturgeon

Summary

Using social bookmarking sites like GrowthHackers or Inbound.org is a great way to boost your site's referral traffic. Unfortunately, this is a well known tactic and it is very difficult to achieve meaningful success with that alone.

...

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16 December

The Big Fat Guide to Adwords Quality Score

December 16,2016 In PPC By Mary Green

Frustrated by your Adwords account? Are you finding it difficult to get a decent cost per click (CPC) in an industry that shouldn’t have high click costs?

Or maybe you just want to show your team that you can cut costs, while still providing...

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06 December

Grow Your Facebook Audience For Free In Under 10 Min QTT #1

December 06,2016 In Facebook, PPC, QTT By Josh Sturgeon

This is the first installment of a new video series called, Quick Tip Tuesday #QTT! It's a weekly series of videos that bring you highly actionable advertising tactics in 90 seconds or less.

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20 September

10 Costly Mistakes We Keep Seeing in Facebook Ad Accounts

September 20,2016 In Facebook, PPC By Josh Sturgeon

When potential clients consider working with EmberTribe, we offer a free in-depth "discovery" and audit of their existing PPC accounts.

Our goal is to give away a scary amount of value in this stage.

Sometimes we get burned and people take the...

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