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Benchmarking - TribeTalk 67

Amber Rhodes
Last Updated April 28, 2021
On this episode of TribeTalk, Kathryn chats with account executive, Mia, about how to get valuable insights on your business' benchmarks.
Happy TribeTalk day! And on a related note, let's take a minute to celebrate YOU for helping us reach 1,000 subscribers on YouTube. We are beyond flattered.
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Now let's dig into benchmarks a little bit.
Chances are, you are intimately aware of your budget, your goals, and your spend. But when it comes to applying those numbers to your marketing plan in a strategic way, do you feel confident in your math?
('s okay to say "no." You're in good company.)
Well, EmberTribe has partnered with venture capital firm Clearco to help our subscribers out.
Their new tool, Clearco Insights, offers extremely valuable insights about how businesses stack up to competitors in their industries—and we're offering exclusive early access to this platform through our partnership with Clearco.
Clearco Insights allows brands to compare their performance with other businesses in the same industry. This information provides business executives with:
  • Industry benchmarks around customer lifetime value (LTV).
  • Industry benchmarks around average order value (AOV).
  • Cost per click (CPC) performance.
  • Amount of ad spend as a percentage of revenue.
  • Revenue growth comparisons to competitors.
With this information, you can begin to answer some critical questions regarding your growth. Are you spending too much compared to the average business in your niche? Are you spending enough? Do you need to pivot financial decisions so that more money ends up in your revenue stream and not wasted on failing initiatives?
When you pair benchmark reporting from Clearco Insights with a growth consultation with EmberTribe, our team can pull your data and translate what we find into an actionable growth strategy.
At the end of the day, this partnership makes two great no-cost services available to our readers and subscribers: critical financial benchmarking data and custom insights through a discovery call.
You can't really put a price on those two opportunities...except we did: FREE! 

Ready to scale your profits sustainably?

TJ Jones -  CoFounder EmberTribe (1)

T.J. Jones

CoFounder EmberTribe

TJ will help you uncover some of the best growth opportunities for your brand in the First Call.


With over 10 years of experience and 80 million in ad spend under our belts, we know how to guide businesses from fizzle to sizzle.

Seth Bunch-1
"Embertribe has been incredible to work with. Not only are they knowledgeable and the best at their craft but they care about you and your business. Highly recommend!"

Seth Bunch

Founder of Xylem Woodworks

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"I tried one company before you guys but you guys are better. And you're all good looking too."

Lisa Vigliorolo

Founder of Fusion Belts

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"EmberTribe has been an incredible ally in our growth strategy. In a short period of time they were able to scale up our ad budget 200%, while decreasing the unit cost for each additional sign up. We see them as an extension of our internal marketing team, which, for a fast growing company, gives us tremendous leverage when building out and scaling new user channels."

Duncan Street

Co-founder, Qeepsake

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“One of the things I love most about working with EmberTribe which has been a standout from working with other companies is that there's a level of ownership that the team has in what we're doing that you really feel like they care."

Cody Barbo

Cofounder, Trust & Will

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"All around great team...The EmberTribe team really answered my technical questions without hesitation...Helped me understand where my business was lacking. It's hard to find companies nowadays that really go above and beyond."

Joey Hettler

Media and Marketing Coordinator at Altis

Grow Faster, Smarter with EmberTribe

If you are stuck on the half a million yearly revenue plateau, you need a growth agency that will get to know your business, audiences, and growth opportunities like the backs of their hands—and let you in on everything they learn. 

No secrets, no bull. Just making sparks fly together.

✅ Focused on revenue

Look elsewhere if you're looking for a new logo or brand identity via 200-page slide decks. Those marketing disciplines have their place, but they're not our focus. We've doubled down on growing sales and injecting our clients with cash flow.

✅ We move fast

The typical agency model moves slowly: endless meetings, thousands of email threads, lots of talk, but little action. EmberTribe is different. We know what it takes to grow fledgling brands into formidable empires: a hell of a lot of execution.

✅ Trusted by the best

We've been recognized by Facebook and Google as one of the top agencies in the world. We're a mentor to startups within Techstars, Y Combinator and regularly consult with programs at MIT and Harvard Business School. Now it's time to add you to our Tribe.

Okay, let's do this!

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