EmberTribe Blog

19 May

EP 02: Your A/B Tests Are Probably Worthless (Without This Key Step)

May 19,2016 In EmberBites, PPC, Research, Testing By joanna

On EmberBites, we like wrapping up big marketing strategy in bite-sized videos that pack a punch. This latest installment coming in hot: A few surprisingly simple tools to do great audience research instead of wasting time and money on guesswork...

Read More
13 May

EP 01: The "Rent-to-Own" Approach to Driving Traffic [VIDEO]

May 13,2016 In EmberBites, PPC By Josh Sturgeon

This is the first installment of our video series, EmberBites! EmberBites are quick hitting, "bite-sized" videos that will level up your digital marketing strategy.

Read More
25 April

Introducing Growth Content: A Framework For Hacking High Converting Content

April 25,2016 In Content Marketing By Josh Sturgeon

Note: We've put together a scorecard that you can download and use in your own quest to create "growth content". Check it out!

Content marketing feels like a crapshoot sometimes, doesn't it?

After hours of research, writing and re-writing, you...

Read More
14 April

How to Use Google Sponsored Promotion Ads to "Steal" Competition

Google Sponsored Promotion ads, also known as GSP ads, can be a great additional source of traffic due to a low cost per click.

Since not a lot of advertisers tend to focus heavily on GSP ads, you can use this as an opportunity to reach more...

Read More
08 April

4 Ways to Make Fun Content in "Boring" Industries

The age-old war between cheerleaders and nerds reigns supreme, and not just in the lunchroom: it’s present in the content marketing world. Consumer-facing companies, especially ones in leisure, snacks, travel or entertainment industries, just get...

Read More
25 November

Launch Better Facebook Ads Using Google Analytics Data

November 25,2015 In Facebook, PPC By Josh Sturgeon




Why should you try this?

Starting a Facebook campaign from scratch can be a daunting task. There are so many targeting options, it's easy to get that "deer in the...

Read More
10 November

95% of Your Site Visitors Won't Return: Here's How To Fix It

November 10,2015 In Analytics, PPC By Josh Sturgeon

Growing up, I loved visiting my grandparents out in the country.

One humid August afternoon, I grabbed a pail and headed out to the farm. It was blueberry season. If I could bring back enough blueberries to Grandma's kitchen, it would turn into...

Read More
1 2 3 4 5