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Grace

Recent Posts

15 June

Client Win: Quadrupled Leads, Decreased Cost Per Acquisition (And Here's How We Did It)

June 15,2016 In PPC By Grace

Many people think they can just choose a couple of keywords, throw them in some ad groups, create some ads, and launch their Adwords campaigns just like that. It’s a wonder why none of them get any conversions at all. Here, we took a SaaS client...

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14 April

How to Use Google Sponsored Promotion Ads to "Steal" Competition

Google Sponsored Promotion ads, also known as GSP ads, can be a great additional source of traffic due to a low cost per click.

Since not a lot of advertisers tend to focus heavily on GSP ads, you can use this as an opportunity to reach more...

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